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Rendy Lovelady And Thousands Of Country Music Fans End Summer On A High Note Through Pepsi Gulf Coast Jam 2016


I think that we can all agree that summertime is quickly slipping away. I know because I’ve already received my youngest child’s back-to-school packet from his grade school and my older children’s college and medical school tuition bills. No, it isn’t the changing of the leaves that reminds me of my impending “seasonal” fate but the logos of educational institutions calling for both “time and money” that makes me realize that September is nearly upon us.


Before we kick the lazy days of August out the door, however, music industry icon, Rendy Lovelady, has pulled together one last hoorah for Summer 2016 that will both pamper and delight you. Called Pepsi Gulf Coast Jam, you and approximately 75,000 other country music fans (mostly women) will join the likes of Eric Church, Brad Paisley, Jake Owen, A Thousand Horses, Brett Eldredge, Lynyrd Skynyrd, Darryl Worley, The Band Perry, Sara Evans and more at a festival soaked in sun, song, and sips of Pepsi. Let’s not forget the great food, fantastic lodgings, and ease of transportation shuttling guests between the festival and their various hotels (especially those who just happen to add a bit of rum to their Pepsi).


“This is a true ladies time-out,” said Executive Producer Rendy Lovelady, whose company, Rendy Lovelady Management, launched Pepsi Gulf Coast Jam in Panama City Beach, Florida, just four years ago. Rendy attributes the jam’s unbeatable success to the stellar entertainment - attracting many of the top headlining country music vocalists and bands from the very beginning - as well as the unique “one-stage only” performance layout and the personal attention given to each and every attendee that walks through the door.  


No doubt, Rendy’s years of music industry management and concert production experience is paying off as the sponsors, the top-notch performers and the crowd keep coming….and growing.  But don’t take my word for it.  See for yourself in Rendy Lovelady’s interview below.  


What is your name and position?

Rendy Lovelady. I am the owner and executive producer of Pepsi Gulf Coast Jam.  I’ve been in the music business for thirty years, both launching and managing talent as well as producing concerts. I’ve worked with groups like Little Big Town, Van Halen, Jars Of Clay and more.


What is your personal mantra?

Do the right thing. Even if it the right thing.


Where is the festival being held this year?

Panama City, Florida


How long has this festival been in existence?

This is it’s fourth year.


What’s the festival all about?

It is a Country Music Festival like no other.


Share the demographics of most of the attendees.

Most of our guests are female, between the ages of thirty-eight and forty-four.  They earn a high-end salary and use this festival as their “personal reward” for being constantly on the go at work and at home.


What can attendees expect?

This is a “single stage” festival. We bring the food and beverages to our guests if they don’t feel like getting it themselves. There’s video, story, and the best country music entertainment available. We offer preferred lodgings as well -- combining ticket and condo together. And it is all safe. We have buses that pick our guests up at their condos and transport them to and from the festival.  All they need do is enjoy!


Share some of the talent’s names, including who you are most excited to have with you this year.

My company does an enormous amount of surveys.  When we heard that Eric Church, Brad Paisley and Jake Owen were among the top ten country music vocalists prior attendees wanted to see this year, we booked, them. 


Which nonprofit organization does the event help?

The festival donates $2 from every ticket sold to St. Jude Children’s Research Hospital. I’ve been there. I see how they help. I especially love how “not one of the patients or families this hospital is helping pays for care".


Finish this sentence, “You should attend this festival if…?”

If you want to have a great time before it starts getting cold.


When ‘all’ is said and done, how do you want to be remembered?

As a man who loved his God, his family, and genuinely loved people.

There is no doubt in my mind that Rendy Lovelady does love God, family and people. He oozes it when chatting. Is it any wonder that he has figured out how to gather all three together under one roof (so-to-speak) and in a way that makes the conclusion of summer so darn exciting? I think not.


Thus, if you find yourself incapable of exiting summer without a grand finale in which to share through Instagram or Snapchat, might I suggest joining Pepsi, Rendy and a festival full of others at Pepsi Gulf Coast Jam 2016 on September 2-4. It might just be the most fun you’ve had all season, not-to-mention, incite a brand new tradition, whereby, you no longer despise the warning signs of September, rather, invite them to arrive in a timely fashion. Wouldn’t that be a switch?


Many thanks to Rendy Lovelady and Campbell Entertainment Group for making

this interview possible

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